Filipino alt-meat brand Unmeat has arrived on the US West Coast launching its plant-based food products such as burgers, nuggets, sausage, and ground meat.
Unmeat’s range has zero cholesterol and zero trans fats and is billed as a good source of protein and fibre. The brand says its products are derived from real food and do not use any synthetic ingredients.
Research from GFI reports that plant-based food sales are growing at a rate twice as fast as overall food sales in the US. In addition, it showed that nearly 50 per cent of consumers are now flexitarians – people who include plant-based foods in their diet, regularly going meat-free.
A subsidiary of Century Pacific Group, a global food company based in the Philippines, Unmeat seeks to offer consumers affordable alt-meat with transparency over ingredients, all of which are fully disclosed on labelling.
“The West Coast is a natural place for us to launch Unmeat in the US, based both on the interest in plant-based products and the Filipino populations in these markets,” said Gregory Banzon, COO at Century Pacific Group.
Unmeat is available in Seafood City Supermarkets in Los Angeles, San Diego, San Francisco, and Las Vegas. Residents can also order online via Seafood City’s online store.
“We’re proud to partner with Seafood City to offer our range of plant-based products to these communities and look forward to expanding to additional key retailers in the coming months.”