Levi’s Showcases Sustainability with New Concept Store in Melbourne

Kaycee Enerva

Kaycee Enerva

Levi’s in partnership with David Jones Australia now offers consumers a more conscious and sustainable way to shop with the launch of its latest concept store, the Sustainability Shop in Shop.

The retail space was created using one of Tasmania’s most environmentally friendly timbers, Hydrowood.

Levi’s Showcases Sustainability with New Concept Store in Melbourne

“Using Hydrowood is an incredible story of sustainability and a true innovation in resourcefulness,” says local industrial designer Jaron Dickinson. “In order to minimise the environmental impact of the building process, the structures use water-based products for gluing and finishings, with most wood shavings given away in order to minimise waste. The elements of the space can also be broken down using the loose tenon structures or simply repurposed as furniture in an office or home which is great.”

Levi’s Showcases Sustainability with New Concept Store in Melbourne

The innovative retail space is not only built from sustainable materials, but will also feature brands such as Made & Crafted and Wellthread that incorporate sustainability through either design or production process.

Levi’s Showcases Sustainability with New Concept Store in Melbourne

They’ll display the garments on recyclable hangers from Arch & Hook Blue — the world’s first hanger made of plastics collected from the world’s most polluted rivers.

Levi’s Showcases Sustainability with New Concept Store in Melbourne

“The new retail concept is a physical representation of our ongoing commitment to craftsmanship, innovation and sustainability,” says Paul Sweet, MD ANZ at Levi Strauss & Co. “We’re placing environmental considerations front and centre of the shopping experience and inviting consumers to shop more consciously.”

 The Levi’s Sustainable Shop in Shop is now open for customers and located in David Jones, Bourke Street Mall, Melbourne. 

Kaycee Enerva

Kaycee Enerva

A digital content manager based in the Philippines, Kaycee Enerva has written for multiple publications over several years. A graduate of Computer Science, she exchanged a career in IT to pursue her passion for writing. She's slowly practicing sustainability through period cups, and eating more plant-based food.

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