Australia’s Sprout Organic has launched the first organic plant-based infant formula in the world.
The company has been developing a supply chain of certified, quality organic ingredients for five years to get to the point of being able to launch the product.
The new alt-milk is aimed at parents who require high-quality plant-based products in infant formula for children aged over six months, a huge challenge in Australia because reaching the high standard threshold when sourcing ingredients is not easy to achieve.
Sprout founder, Sel Berdie shared: “It is a true validation of the last five years of hard work in developing such a needed product. We are so pleased to be able to provide parents with this choice.”
Sprout’s organic products are pre-sold on its website with parents able to order from Australia and 19 other international markets.
Customers who have preordered began to receive shipments this month, while the organic plant-based infant formula will be sold through selected retail stores from next month.
Alt-milk products are gaining ground in all sorts of categories. In Japan, Nestle recently launched a range of plant-based lattes.
