North America online platform for plant-based and sustainable products, Vejii Holdings, has acquired the US-based online B2B wholesale marketplace for plant-based products Vedgeco.
The acquisition, which is valued at US$6.25 million, is expected to drive synergies across purchasing, customer service, technology, and logistics for Vejii and Vedgeco.
“This allows our new combined teams to hit the ground running this year, and focus on growing our businesses and onboarding new customers and products to our platforms,” said Kory Zelickson, CEO of Vejii.
Launched in 2020, Vedgeco is the US’ first plant-based wholesaler, delivering frozen plant-based products in bulk to the restaurant and wholesale food industry, as well as to consumers across the country.
Through the acquisition, Vejii will expand Vedgeco’s product selection while providing Vedgeco’s existing offering of wholesale plant-based products.
“Between going public and completing our acquisition of Vegan Essentials and then Vedgeco, 2021 closed on a high note for us,” said Darren Gill, president and COO of Vejii.
“I feel we have proven our ability to execute our plans and objectives, getting two deals closed in two months, and the stage is now set for growth this year as Vejii will be able to service our brand partners through our direct to consumer marketplace and business to business through the addition of Vedgeco.”