Ikea to sell plant-based hot dogs in Australia

Karen Pham

Karen Pham

IKEA

Ikea will introduce a plant-based version of its hot dog next year as it expands its collection of alt-meat food products.

The plant-based hot dog is made of rice protein, onion, apple, salt, pepper, and added smokiness to offer an original sausage flavour.

Ikea to sell plant-based hot dogs in Australia

To encourage customers to choose plant-based options, Ikea says it will price them affordably.

Helene von Reis, food manager of Ikea of Sweden, aims to provide more plant-based alternatives that will have less of an impact on the environment.

“The plant-based hot dog was developed to mimic the texture and sensory experience of biting into the classic Ikea meat-based hot dog,” added von Reis.

“With a great taste, texture, and a snap when you bite it, the plant-based hot dog is a great alternative to the traditional iconic hot dog at Ikea.”

Karen Pham

Karen Pham

Karen Pham is a marketing and branding enthusiast with a major in legal English. Based in Ho Chi Minh City, she is a contributor to Viable.Earth.

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