Laundry brand Surf has announced that it would remove plastic scoops from its powder range from June this year.
According to Unilever, it will reduce around 1.9 million plastic scoops in Australia every year. The move is part of the company’s sustainability commitment, to transform the way its cleaning and laundry products are created, manufactured and packaged to be kinder to the planet.
Lorna Ash, Unilever Australia and New Zealand head of homecare, said while plastic scoops are useful, it is not necessary for them to be included in every pack.
“By removing the scoops from our Surf powders, we’re giving Aussies a more sustainable option at the shelf, whilst still ensuring they get the best clean for their clothes,” said Ash.
She said Unilever is working to deliver the message ‘save your scoop’ in the coming months, so consumers can prepare and have enough time to adapt to the changes.
“We want to ensure that shoppers have enough time to prepare for the change in June,” she added.
“That’s why we’re asking Aussies to keep their existing scoops now so that their laundry experience with Surf remains as easy and effective as it always has over the next few months and beyond.”
Unilever has delivered laundry products with recycled packaging through its brands such as Omo and Surf. The company also launched Omo liquids sourced from naturally derived ingredients.
In addition, Coles also unveiled the plastic-scoop removal from its laundry products at the beginning of this month. Scoops from Coles Tropical Paradise and Coles Ultra Original and Sensitive laundry powders have been removed as part of the Coles’ Together to Zero waste goal.
The new scoopless laundry powders are marked with the slogan “Reducing our impact” and feature light green packaging lids.
“Removing plastic scoops from Coles Brand laundry packs is a small step we can take with our customers that will reduce our environmental footprint,” explained Charlotte Rhodes,
Coles GM of own brand, quality & responsible sourcing.
“In addition to our wider sustainability initiatives, every change and commitment we make toward a greener future helps to create a better Australia for generations to come.”